7 stylish ways to use your fouta during the summer season

The Tunisian fouta, much more than a simple towel, is the essential accessory of summer. Thanks to its lightness, absorbency and artisanal style, it can be transformed into a sarong, picnic blanket, travel blanket or decorative element.
In this article, discover 7 original ideas for using your fouta, as well as the reasons why the cotton fouta is ideal for your holidays.

What is a fouta?


The Tunisian fouta – also called a fouta towel or hammam fouta – is much more than just a beach towel. Made using traditional Tunisian techniques, the fouta is lightweight, absorbent, quick-drying, and becomes softer with each wash. Its unique style, colorful patterns, and versatility make it a summer essential.
Originating in Tunisia, the fouta is much more than just a hammam towel. It's a true chameleon piece. Thin, absorbent, and elegant, it accompanies you from sunrise to sunset, from the beach to the rooftop, from morning yoga to an impromptu picnic.



Why the FOUTA?

The beach fouta is much more than just a towel. Lightweight, absorbent, and elegant, it's the must-have accessory for summer. Whether you're lounging in the sun, using it as an impromptu beach bag, or adding a touch of style to a picnic, the fouta transforms every moment into a chic and practical one. A must-have for every summer suitcase!

Here are 7 ways to embrace the Tunisian fouta this summer:


As a beach towel, sarong, tablecloth or even a bag, the Tunisian fouta reinvents itself according to your needs.

01

Pareo or beach dress

Transform your fouta into an elegant sarong for your beach outings. Tied at the waist as a long skirt, crossed around the neck to create a dress, or even worn as a bustier… the fouta becomes a true fashion accessory.

02

Picnic blanket

Fancy a relaxing moment in the park or on the beach? Spread your fouta on the grass or sand to create an eco-friendly picnic blanket. Its soft texture and generous size make it the perfect rug for enjoying a sunset aperitif or brunch with friends.

03

Hair towel

Thanks to its absorbent fibers, the fouta is ideal for wrapping your hair after a shower or swim. It reduces drying time, limits the use of a hairdryer, and protects your ends. A natural and stylish way to care for your hair in the sun.

04

Yoga or meditation mat

Whether you're traveling or on vacation, a fouta can serve as an extra mat for your yoga, meditation, or relaxation sessions. It absorbs moisture, is easy to wash, and takes up little space in your suitcase. A zen ally to help you maintain your good habits, even far from home.

05

Tablecloth or table decoration

Fancy an outdoor dinner with a handcrafted touch? Use a fouta as a summer tablecloth. Its traditional Tunisian stripes and vibrant colors add charm to a table setting. Pair it with handcrafted tableware for a truly authentic feel.

06

emergency bag or bundle

No tote bag handy? Your fouta becomes an impromptu bag: tie the ends together and voilà, a temporary beach bag is born. Perfect for slipping in sunglasses, sunscreen, and your summer read.

07

Travel accessory

Whether you're on a plane, train, or in a car, a fouta is an invaluable companion. It can serve as a light blanket, scarf, or extra cushion. Compact and multifunctional, it definitely deserves a place in your carry-on luggage.

01

Pareo or beach dress

Transform your fouta into an elegant sarong for your beach outings. Tied at the waist as a long skirt, crossed around the neck to create a dress, or even worn as a bustier… the fouta becomes a true fashion accessory.

02

Picnic blanket

Fancy a relaxing moment in the park or on the beach? Spread your fouta on the grass or sand to create an eco-friendly picnic blanket. Its soft texture and generous size make it the perfect rug for enjoying a sunset aperitif or brunch with friends.

03

Hair towel

Thanks to its absorbent fibers, the fouta is ideal for wrapping your hair after a shower or swim. It reduces drying time, limits the use of a hairdryer, and protects your ends. A natural and stylish way to care for your hair in the sun.

04

Yoga or meditation mat

Whether you're traveling or on vacation, a fouta can serve as an extra mat for your yoga, meditation, or relaxation sessions. It absorbs moisture, is easy to wash, and takes up little space in your suitcase. A zen ally to help you maintain your good habits, even far from home.

05

Tablecloth or table decoration

Fancy an outdoor dinner with a handcrafted touch? Use a fouta as a summer tablecloth. Its traditional Tunisian stripes and vibrant colors add charm to a table setting. Pair it with handcrafted tableware for a truly authentic feel.

06

emergency bag or bundle

No tote bag handy? Your fouta becomes an impromptu bag: tie the ends together and voilà, a temporary beach bag is born. Perfect for slipping in sunglasses, sunscreen, and your summer read.

07

Travel accessory

Whether you're on a plane, train, or in a car, a fouta is an invaluable companion. It can serve as a light blanket, scarf, or extra cushion. Compact and multifunctional, it definitely deserves a place in your carry-on luggage.

Why choose a cotton fouta?


The cotton fouta is the preferred choice for several reasons. Thanks to its natural fibers, cotton is ultra-absorbent, breathable, and soft against the skin, making it an ideal fabric for bath or beach towels. Unlike traditional terry towels, the cotton fouta dries quickly, preventing unpleasant musty odors. It is also lighter, easier to fold, and more compact, making it perfect for travel. Furthermore, the cotton used in Tunisian foutas is often flat-woven using time-honored artisanal techniques, guaranteeing strength, elegance, and durability.

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